As a valued member of Pennsylvania’s tourism industry, the Pennsylvania Tourism Office is pleased to offer you the opportunity to reach Pennsylvania travel enthusiasts by advertising in one or more of our products. The state of Pennsylvania’s marketing program enables advertisers to connect directly with travelers planning a Pennsylvania visit. Realize the impact of the Pennsylvania tourism brand and the marketing initiatives driving travelers to visit the Keystone State. No other advertising program can as effectively connect advertisers to such a highly qualified audience of travelers.

We are excited to be partnering with Miles, our publisher for Pennsylvania’s “Official” Travel Guide - The Happy Traveler, and Marketing Partner for VisitPA.com.

Miles is a strategic marketing company focused exclusively on travel and tourism, working with more than 90 destinations and hospitality businesses to create forward-thinking print and digital content marketing solutions.

visitPA.com — more than 3.5 million visitors a year come to the official tourism site of Pennsylvania

  • Take advantage of audience targeting opportunities using native display ads, video spotlight ads, and leads
  • Promote your business' travel related deal on a Trip Ideas page specific to its industry, such as; Romance, Family, Golf or Winter/Ski deals
  • Engage visitPA visitors and drive additional organic traffic to your site with sponsored content

Monthly Newsletter

Happy Traveler Travel Guide — The 2021 guide will showcase the hot spots for history, culture, and the outdoors along with a dynamic look at our 11 regions.

2021-2022 MEDIA KIT


CONTACT YOUR PA SALES REPRESENTATIVE TODAY!

Julie Armstrong
d: 804-467-1464
[email protected]


The PA Tourism Cooperative Marketing Program

As part of the Pennsylvania Tourism Office’s efforts to support the recovery of the Commonwealth’s tourism economy, a cooperative marketing program will be launched in the summer of 2021. It is designed to benefit Destination Marketing Organizations and Industry Associations of all sizes, with minimal barriers for entry. Visit the Tourism Cooperative Marketing Program webpage to learn about the media types available this summer.